One of Victoria's premier automotive events with a packed three day schedule needed daily content that could fuel pre event hype, drive ticket sales mid event, and leave a cinematic legacy after the gates closed.

We delivered live photo and video content every day of the event, fuelling paid ads that ran in real time to push next day ticket sales. We also built the pre event hype reel and capped it off with an after movie that gave the show its lasting visual identity.